{"id":2496,"date":"2016-04-07T00:59:07","date_gmt":"2016-04-07T04:59:07","guid":{"rendered":"http:\/\/blog.peatix.com\/?p=2496"},"modified":"2018-07-04T11:37:21","modified_gmt":"2018-07-04T11:37:21","slug":"sell-more-tickets-with-peatix-event-recommendations","status":"publish","type":"post","link":"https:\/\/eventblog.peatix.com\/organizer\/sell-more-tickets-with-peatix-event-recommendations\/","title":{"rendered":"3 essential elements to sell more tickets with Peatix event recommendations"},"content":{"rendered":"
Planning an event to its tee with programme, logistics, and operations panned out is but halfway to making the experience real. The other half being to get the word out to people in your community, be they urban farmers, indie music lovers, thespians, and so on, to join in the fun at your event!<\/div>\n
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That\u2019s where event marketing comes in, to not only reach a crowd, but the right crowd of people to increase the chances of them purchasing a ticket or registering for your event.<\/div>\n
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We understand the\u00a0challenge of cutting through the noise to capture the attention of your event’s target audience.<\/div>\n
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When ticketing your event on Peatix, we\u00a0help you\u00a0put\u00a0two and two together by\u00a0recommending your event to our existing users based off a set of criteria that screens for relevance. An\u00a0example being, if a user has attended a film screening event in the past, they will be recommended upcoming film screening events happening in their city.<\/div>\n
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Events are recommended to users through email and in the Peatix mobile\u00a0app (in iOS<\/a> and Android<\/a>):<\/div>\n
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These\u00a0recommendations are completely automated. This means you need not spend time or money to have your event be highlighted to people who would fall within your event\u2019s target audience.<\/div>\n
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There are, however, three things you can do<\/strong> to increase the likelihood of people showing interest and clicking through to your event page via event recommendations we make.<\/div>\n
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1. Put up a good banner image<\/strong><\/div>\n
This would be the most prominent attention grabber in event recommendations. Make your banner image attractive with a high resolution, eye-catching image that reflects your event\u2019s vibe, theme, and content. A good image adds a sense of flair, professionalism and credibility to your event. Consider adding information into your banner image that would entice people to find out more, but keep to information hooks and not over clutter the image. Information such as an influential keynote speaker or renowned performer’s face or name, the name or logo of an easily recognisable brand or company, a short one-line blurb on what your event is about to appeal to your event\u2019s target attendee, and so on. Do\u00a0keep your banner image within these recommended\u00a0dimensions<\/a> for\u00a0it to come clear and not pixelated.<\/div>\n
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Read more:\u00a010 free photo sites for amazing event visuals<\/a><\/em><\/div>\n
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2. Create a captivating title<\/strong><\/div>\n
Do not underestimate the power of a title to capture your target attendee\u2019s attention. Think about news articles, what would get you to read an article in further detail or give it a miss? That\u2019s right, the headline.\u00a0Event titles have that same effect on whether or not your target audience decides to click through to your event page to find out more. This entails that you understand your audience well to know what words or phrases you should include in an event title that would immediately capture and spark interest. We recommend these eight tricks to help you\u00a0craft an event title that stands out<\/a>.<\/div>\n
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3. Ensure the accuracy of your map<\/strong><\/div>\n<\/div>\n
Input\u00a0a clear and accurate \u2018venue address\u2019 in your event page. You know you’ve done it right when the map on your event page displays the correct location. Seemingly trivial, but it would mean that your event happening in Kuala Lumpur will be recommended to users residing there instead of to those in New York.<\/div>\n
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Read more:<\/em> 9 tips to create the perfect\u00a0ticketing\u00a0page to sell\u00a0more tickets<\/a><\/div>\n
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We\u2019re continually looking for ways to improve our ticketing and community management platform. Drop us a note<\/a> or comment below if you\u2019ve got a suggestion! We\u2019ll be all ears.<\/div>\n
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Planning an event to its tee with programme, logistics, and operations panned out is but halfway to making the experience real. The other half being to get the word out to people in your community, be they urban farmers, indie music lovers, thespians, and so on, to join in the fun at your event! That\u2019s…<\/p>\n","protected":false},"author":6,"featured_media":3445,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[7,15,2],"tags":[35,34],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/eventblog.peatix.com\/organizer\/wp-json\/wp\/v2\/posts\/2496"}],"collection":[{"href":"https:\/\/eventblog.peatix.com\/organizer\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eventblog.peatix.com\/organizer\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eventblog.peatix.com\/organizer\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/eventblog.peatix.com\/organizer\/wp-json\/wp\/v2\/comments?post=2496"}],"version-history":[{"count":0,"href":"https:\/\/eventblog.peatix.com\/organizer\/wp-json\/wp\/v2\/posts\/2496\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eventblog.peatix.com\/organizer\/wp-json\/wp\/v2\/media\/3445"}],"wp:attachment":[{"href":"https:\/\/eventblog.peatix.com\/organizer\/wp-json\/wp\/v2\/media?parent=2496"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eventblog.peatix.com\/organizer\/wp-json\/wp\/v2\/categories?post=2496"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eventblog.peatix.com\/organizer\/wp-json\/wp\/v2\/tags?post=2496"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}