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Peatix Live: A high-quality viewing solution for event organizers to create secured and paid online live experiences.

Michelle Leong - July 15, 2020

Introducing Peatix Live, a comprehensive and secured streaming solution by Peatix for paid online live events. The new feature enables live experience providers in music, theatre, sports, learning classes and a wider range of event categories to establish a much-needed revenue stream while providing paid ticket buyers with exclusive access to high-quality audio and video live experiences. 

With Peatix Live, organizers can continue to tap on the platform’s existing robust set of event management and discovery benefits and now, provide attendees with a secured and exclusive avenue to enjoy paid content through a proprietary network and player via Peatix’s website and mobile apps on iOS and Android. The beta version of Peatix Live will first be made available through the Peatix Online Events Festival in August where the weekend-long online festival will showcase a series of curated programmes co-organized by Peatix and event organizers, across Music, Arts, Business, Fitness, F&B and more. Following the successful completion of this beta version, Organizers can look forward to a self-service version of Peatix Live by year-end.  

Since the start of the pandemic, Peatix has introduced new features that strive to support organizers and attendees alike with holistic solutions to upkeep the event participation experience as users navigate the migration from offline to online. 

“While the COVID-19 crisis continues to hamper the physical live event market, we want to help out a wide range of artists and event organizers,” said Taku Harada, Co-founder, and CEO of Peatix. “We believe a new market for high-quality live experiences provided via online means will emerge and stay for the long term; Peatix Live is a one-stop solution to serve that opportunity.”

Between March to June this year, as the COVID-19 pandemic continues to unfold, more than 40,000 online events have been created on Peatix, with over 800,000 attendees in attendance globally. A recent poll conducted with 160 respondents namely from Singapore and Malaysia showed that more than 80% of those surveyed will continue to attend online events, even as the lockdown orders are lifted. Event organizers within the Peatix community and beyond, have echoed a lack in existing infrastructure that supports the safeguarding of monetization initiatives, where revenue streams have been threatened and Peatix Live aims to resolve this gap, with participation rights streamlined and granted only by secured and permitted access.

With Peatix Live, event organizers can simply start broadcasting natively on Peatix via any 3rd party broadcasting platforms such as Open Broadcast System (OBS) and Streamyard, to create these live experiences and simultaneously mirror the content on Peatix, leveraging the wide and secured distribution network for a fee. Registered ticket buyers on Peatix will be able to access these live online experiences from their web or mobile browsers or the Peatix mobile apps (available on iOS and Android), when logged into their Peatix accounts, ensuring an exclusive viewing environment.

Event organizers can look forward to these key benefits of Peatix Live: 

  1. High-quality, secure online experience that cannot be freely shared to non-ticket holders; 
  2. Information of actual ticket buyers and attendees can be gathered, offering the opportunity for further audience engagement and development; 
  3. Lesser physical restrictions of the online event coupled with Peatix’s global reach maximizes exposure of the event; and 
  4. All of Peatix’s usual benefits in a simple to use UI, targeted discovery algorithms, secure payments, excellent customer service etc. will be guaranteed in the event experience on Peatix Live.

Keen to give Peatix Live a go? We are on a lookout to collaborate with event partners & organizers to introduce Peatix Live as a solution for your live streaming needs. For inquiries, get in touch with us at sg@peatix.com.

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Michelle Leong

Michelle works on PR & Communication matters at Peatix. Likes her coffee black and her conversations dark. 

Previous Post Advisory on Live Events in Malaysia – July 2020
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